ASUS reveals the Zenfone 12 Ultra with a spotless design and a powerful flagship chip

What you need to know

  • ASUS has debuted the Zenfone 12 Ultra, a launch that’s occurred a little earlier than its predecessor in 2024.
  • The phone features a 6.7-inch FHD Plus screen with a max 144 Hz refresh rate for games, a 50MP primary lens, and the Snapdragon 8 Elite.
  • ASUS also highlighted a host of on-device AI tools for recording videos, removing unsightly objects from photos, voice clarity, and more.
  • The Zenfone 12 Ultra is available for Taiwan, Hong Kong, and European markets; there’s no word on a U.S. or UK release.

Following the launch of the ASUS ROG Phone 9 FE, the company is dropping its newest Zenfone.

According to a press release, ASUS has announced the launch of the Zenfone 12 Ultra. At first glance, the latest device looks similar to the company’s 11 Ultra from last March. This year, ASUS states that it has “prioritized simplicity, elegance, and beauty.” The 12 Ultra has adopted a Zen-aesthetic with softer colors with its available designs. ASUS has also utilized recycled products to craft the phone, like its 22% recycled glass screen and 100% recycled aluminum frame.

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